Launch is a sleek and stylish theme designed to scale startups into successful stores. Its long-format homepage, customizable full-width modules, and unique crowdfunding and goal-tracking features are perfect for brands on the rise. With three stunning presets and plenty of customization, Launch is as innovative as the products it sells.

Theme Features

Customizable Header

This theme’s header image and/or detail is totally customizable.

Customizable Layout

Tons of display options make this one of our most flexible themes.

Drop-Down Menu

A customizable drop-down menu makes navigating your site a breeze.

Fully Responsive

This theme is optimized to look perfect on any browser, screen and device.

Modular Design

Flexible modules make it easy to arrange and rearrange your content.

Integrated Social Feeds

Highlight your Instagram and Twitter feeds directly on your store's homepage.


If you own this theme, we'd love to hear from you!

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Average rating:  
 3 reviews
Lovin this theme + reliable support

Fresh, modern, full of style. Opportunity to showcase your expansive photos. This theme has so many options for stores - whether you're selling physical products or services. Their support is responsive + solution focused. If there's a modification they can't make, they'll point you in the right direction.

Love this theme!

Amazing theme, perfect for hi-res image and spec display. Have used many different themes through Shopify and this is by far my favorite in terms of capabilities, but also ease of use and flow. There were a few minor issues when we transferred our site from old theme to this theme, but Pixel Union's team was extremely quick to respond and to fix all of the issues that day. Already seeing increased conversions with the Launch theme. 5 stars!

by Lester de Freitas on Blank Business Name
Excellent Theme

So far, really really enjoying working with this theme! Great work guys!


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